Fabusse is a Kuwait-based fashion sourcing and manufacturing company that connects brands and businesses with trusted manufacturers in China. Our web designer recently completed a full website project for them: a complete WordPress redesign and rebrand, built to feel premium and modern and to reflect Fabusse’s position in the fashion industry.
See the live website at fabusse.agency
More than a redesign
A major part of the work was the SEO migration and restructuring. Rebuilding a website is risky for a company that already has search visibility, because the wrong changes can erase years of ranking. The site was rebuilt carefully so that the value of the existing one was protected.
- Auditing the existing pages to see what was already earning traffic
- Preserving valuable URLs and content
- Improving the site structure
- Handling redirects from old addresses to new ones
- Building the new site with SEO in mind from the ground up
English and Arabic, built properly
Fabusse serves clients across Kuwait and the Gulf, so the site works in both English and Arabic. WPML powers the two versions, including a fully responsive Arabic right-to-left experience, not just a mirrored copy of the English layout.
Performance, forms and automation
- Performance optimization for fast loading on every device
- Zoho Forms integration and custom forms for project enquiries
- n8n automation workflows to route and follow up on leads
- UX improvements across the whole journey
Why it matters for a Kuwait company
If your business in Kuwait is planning a new website, the redesign is only half of the job. A proper SEO migration keeps the customers who already find you on Google, and a well-built bilingual site helps you win the ones who search in Arabic. That is the approach behind this project, and it is the one we recommend for any company moving to a new website.